Call Me Juice Logo and Stationary Design

CALL ME JUICE is a Hong Kong-based juice brand, and I was responsible for its branding, logo design, stationery, and packaging. The goal was to create a fresh, energetic, and modern identity that reflects the brand’s vibrant personality.

The logo was designed to be bold yet approachable, representing the brand’s fun and refreshing character. The stationery and packaging followed a cohesive design system, incorporating dynamic typography, lively colours, and minimalist layouts to highlight the natural, high-quality ingredients in each juice.

This project was about more than just aesthetics—it was about crafting a recognisable and engaging brand experience that stands out in Hong Kong’s competitive F&B scene.